Spoiler: Not with shepx.
A quick way to derail trust in any business relationship is to spring additional costs on someone after the budget has already been discussed. No one likes surprise expenses—especially when the investment is as significant and strategic as a new website.
At shepx, we believe in radical transparency from day one. When you work with us to build your brand’s website, we take great care to outline all the costs involved—even those that don’t go through us.
We break this down into two categories:
1. One-Time Costs
These include design, development, content creation, and any necessary third-party integrations or tools. If your website needs special functionality—like e-commerce, booking systems, or gated content areas—we let you know upfront what to expect. You’ll receive a detailed proposal so you can see exactly what’s included and what each component costs.
2. Ongoing Costs
While some agencies conveniently forget to mention these, we don’t. Every website has ongoing costs such as domain renewals, hosting, SSL certificates, and maintenance. If you need email or CRM integrations, those platforms may also have monthly or annual fees. Even though many of these are billed directly to you from the service provider, we still call them out during the planning phase so you’re never caught off guard.
Why This Matters
Hidden costs erode trust. And trust is the foundation of every successful brand partnership. We’ve seen too many business owners burned by vague proposals, confusing tech talk, or sudden line items that “weren’t mentioned before.”
That’s not how we operate.
we treat people the way we want to be treated. With clarity. With honesty. And with respect for your brand’s time and budget.
So, are there hidden costs when shepx builds your website?
Nope. And we plan to keep it that way.
® Brand Shepherd llc • shepx is a service of Brand Shepherd
