case study for
the challenge
a successful private soccer coach needed his website to give his customers a better experience
customer persona
parents of soccer athletes
when a parent sees that they have a child who wants or already has next-level talent, they seek out private coaching. this is in addition to team coaching. these parents want a premium experience for their child’s athletic journey.
customer persona
soccer athletes
soccer athletes seek out private, premium coaching when they want to improve their performance. elite private soccer coaches are known by reputation among soccer athletes, creating a niche expertise in demand by these athletes.
our role
- website design refresh
- website development
timing
- website design: 4 weeks
- website development: 4 weeks
specs
- designed and developed for mobile, desktop, and tablet
- organic seo optimization
take a look »
“Dan and the shepx team were incredible. I’m extremely big on communication and certainly not tech savvy but Dan was able to explain what he’s doing, why he’s doing it and to make things even better he sent videos to better explain it all. He’s been a tremendous help and looking forward to accomplishing more with his help. ”
COACH Mario “Salsa” Andrade – Salsa’s 11
