Create a brand identity and website for a revolutionary cloud-based computing product.
customer persona
developers
structura.io is a novel cloud-based computing product for a highly specialized audience of developers. The brand needed to convey that it is created by fellow devs, for fellow devs – that they know what they are doing to improve the profession.
customer persona
investors
Novel, highly specialized cloud-based products are attractive to investors who want early-on technologies that are proven to have scalability and smart founders. The brand messaging was crafted on the website to talk about the product in a way that wasn’t over the heads of those who would want to invest.
our role
brand development
website design
website development
ongoing website support
timing
brand development: 4 weeks
website design: 4 weeks
website development: 6 weeks
specs
designed and developed for mobile, desktop, and tablet
organic seo optimization
speed and security enhancements
“Helping bring Structura.io to life was a true honor because we were encouraged to flex our creative powers on behalf of a team of extraordinarily smart devs. ”