ux is why visitors become customers

User Experience, often known as UX, is a key element in the digital landscape that transforms casual website visitors into loyal brand advocates. More than just a trendy term, UX embodies a wide range of interactions that potential customers experience with a brand online. To appreciate the true value of UX, we need to explore […]
how long does a website take to create?

Asking, “How long does it take to create a website?” will get the same answer as asking, “How long does it take to build a house?” It depends. That’s the worst answer, right? Yet, it’s true because websites, like houses, are entities of scale. Are we talking about a 5-page website or a 50-page website? […]
animate your website with helpful intent

tip: use animation on your website with helpful intent. we have all sat through a presentation that had way too much animation in the deck. it’s insufferable, a waste of everyone’s time, and detracts from whatever point is being made. yet when it comes to applying animation on websites, people with an otherwise cautious eye […]
how much does a website cost?

frequently asked… “how much should we budget for a new website?” a realistic starting budget range for a basic website designed and developed by shepx is $7,000 to $12,000. we frequently create websites with larger budgets. however, an entry-level website created by shepx has an average budget between $7k–$12k. Let’s Talk Continue reading
appalachian title agency

case study for the challenge capture and communicate the unique vibe of this real estate title agency in a hot housing market. customer persona home buyers and sellers The title agency is often the last thing on a home buyer or seller’s mind. They often leave it up to their Realtor. Yet as the process […]
tip: don’t give away your hard-earned traffic to social media

you’ve done all the things. your website is well-written, expertly designed and developed, securely hosted, and optimized for search. traffic is rolling in. yet, what’s that at the very top of your website? social media icons?! what the… you have created a revolving door by placing social media icons in prominent places because as soon […]
Cincinnati’s Everlasting Electric

case study for the challenge create a logo and website for one of cincinnati’s most trusted electrical contractors. customer persona residential Homeowners seeking a trusted, established electrical contractor to handle their new construction and renovation needs. customer persona commercial Commercial and facility real estate have many electrical needs that require a dependable electrical contractor who […]
Why We Design Websites for Desktop First

shepx assumes that many websites we build are going to be viewed on a mobile device first.Despite that, we design every website as a desktop-first experience. That may seem counterintuitive, but desktop-first design sets the foundation for the most effective user experience across all platforms – desktop, tablet, and phone. There are three reasons why […]
Salsa’s 11 Soccer Coaching

case study for the challenge a successful private soccer coach needed his website to give his customers a better experience customer persona parents of soccer athletes when a parent sees that they have a child who wants or already has next-level talent, they seek out private coaching. this is in addition to team coaching. these […]
Is the WordPress Drama a Gift in Disguise?

The WordPress ecosystem has been thrown in disarray these last four weeks. A business dispute between Automattic, the company behind WordPress.com, and a popular hosting service, WP Engine, has unsettled the web development community and eroded trust in Automattic’s leadership. If you need a brief catchup on the WordPress drama, you can find a timeline […]